Embargoed until 9th June 2024 at 4:00 PM

Thailand launches the world’s first-of-its-kind “Pink Plus” economy spearheads a brand-new DE&I (Diversity, Equity & Inclusion) focused ecosystem to support LGBTQIA communities in living, family planning and retiring in Thailand with the support of Thailand Privilege, a state-owned enterprise dedicated to providing long-stay visa.

9th June 2024 – is leading the evolution and transformation of the “Pink” economy into the “Pink Plus” economy with new developments in inclusive medical tourism, retirement living, family planning support, pink tech incubation and pink film virtual production in Thailand.

With the recent legalization of same-sex marriage and upcoming policies to support LGBTQIA family planning in Thailand, the Kingdom is poised to become an important hub for global DE&I initiatives. Thailand is positioned to support more than 200 million LGBTQIA individuals within its proximity to wed, live, play, innovate, plan a family and retire in the country., supported by Thailand Privilege, will offer a series of “Pink Plus” membership packages with multi-merchant offerings including Thailand Privilege card, state-of-the-art immersive telemedicine platform with renowned medical experts, shopping vouchers, retirement living programs, pink tech innovation workshops, family wellness support, dedicated financial planning services, home buying/leasing support and exclusive resort staycations which will be rolled out for distribution via global resellers. “We are very excited to be part of the journey of how Thailand transforms itself to be a global DE&I hub. Living in Thailand can now come with inclusive lifestyle, wellness and innovation,” says Mr Manatase Annawat, President of Thailand Privilege. welcomes aspiring entrepreneurs and enterprises from around the world to join the global reseller network to distribute the unique “Pink Plus” membership packages. Interested resellers can apply to undertake a training course at The successful trainee who passes the training and DE&I assessment will be awarded a certificate of attendance which will entitle him/her the right to distribute selected “Pink Plus” packages in accordance to the assessment scores.

As part of the effort to catalyse the pink innovation in Thailand, has commenced calling for inclusive ideas in health tech, artificial intelligence, fintech, retirement living concepts, film making and new business ideas as part of Thailand’s transformation into a DE&I hub. A DE&I-focused venue is already set up in the heritage precinct, Yaowarat, in Bangkok as a “Pink Incubator” to support, mentor and network inclusive startups.

A high-tech call centre with soundproof concierge suite is also established in the heart of the trendiest precinct, Thonglor, in cosmopolitan Bangkok to serve the “Pink Plus” members. In addition, will also be launching an AI-enabled avatar to serve clients’ enquires in different languages. Potential merchants and resellers of the “Pink Plus” package who would like to know more about the opportunities in the “Pink Plus” economy can soon chat via this avatar without any language barrier.




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About is a dedicated DE&I (diversity, equity and inclusivity) platform focused to provide knowledge, content, services and products in health & wellness, lifestyle, hospitality, retirement living, tourism, innovation and media space to LGBTQIA communities around the world to herald a new “Pink Plus” economy.

In addition, is supported by a proprietary LGBTQIA health and wellness knowledge sharing cloud in partnership with renowned doctors to democratise medical knowledge to the LGBTQIA communities in the world. is an initiative of Borderless Healthcare Group. All rights reserved. ©️ 2021.